Born and raised in California, Alexandra’s first several decades of life were in the Golden State. She has a Bachelor’s degree in Communication and spent her early career in financial services positions before segueing into marketing. She married her college sweetheart and they have two amazing daughters, plus several entertaining pets.
Her next decade was spent in the great state of Texas, where she earned her Master’s degree in Advertising at SMU. She served as the Digital Director at an independent advertising agency in the Dallas area for seven years, where she expanded the agency’s digital services and developed a digital team. She provided strategic direction, media planning, and content marketing campaigns for brand launches and re-launches across B2C retail, service, and consumer packaged goods clients.
In 2017, the West Coast lured Alexandra and her family to the Vancouver area of Washington state. She now serves at GTMA as the Director of Digital Marketing, overseeing the teams in organic social, SEO, and reputation marketing services. In her spare time, you can find her hiking the beautiful PNW trails, painting, reading, or playing board games with her family.