The Highland Residences touts a boutique living experience, and the photography had to paint a full picture for prospective renters. From close ups on fixtures to wides and aerials, The Highland Residences came to life in the details.
The Highland Residences proudly boasts a W3 award winning website featuring a custom responsive design, a mobile-friendly interface, and an interactive floor plan browser delivering live apartment availability to all future residents.
GTMA’s PPC, social media, and social advertising campaigns were highly tailored to the culture and habits of Angelenos, putting The Highland Residences on track to meet their leasing goals and loving the community we’ve helped them build both online and off!
It was crucial that The Highland Residences rise above the noise of an impacted Hollywood neighborhood. Our print campaign did more than list features, we transformed The Highland Residences into a story of its own with a newspaper style print campaign.
“GTMA/Razz has been our strategic partner on a number of new lease up projects. Their unique and creative approach to multifamily has yielded amazing success.
It’s refreshing to work with a marketing partner that gets it, consistently provides smart creative, is responsive, organized, open-minded and ultimately drives results.”
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Alexis Smoody
Marketing Director Wood Residential Services
